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PaisaOne Announces Pan-India Expansion to Offer Loans and Financial Products from 30 Partners

Hyderabad-headquartered financial marketplace PaisaOne has announced its nationwide expansion across India. The digital platform allows salaried and self-employed individuals to compare and apply for personal loans, business loans, credit cards, insurance policies, and mutual funds through a unified application process across more than 30 partner institutions.

What Happened

PaisaOne, operating on the premise of expanding financial access across the country, rolled out its pan-India marketplace connecting prospective borrowers with over 30 banks, non-banking financial companies (NBFCs), and digital fintech lenders. The platform enables users to submit a single profile application to access customized personal loan offers ranging from ₹5,000 to ₹1 crore, alongside free credit score evaluations and comprehensive credit reports.

The platform aggregates products from established private banks such as HDFC Bank, Axis Bank, IndusInd Bank, and IDFC First Bank; major NBFCs including Bajaj Finserv, L&T Finance, Aditya Birla Capital, and Muthoot Finance; and digital lending fintechs such as ZapCash, CreditMitra, mPokket, Branch, Finnable, and CreditSea.

Key Highlights

  • Wide Loan Range: Personal loan options available through partner lenders range from ₹5,000 up to ₹1 crore.
  • Broad Partner Network: Integration with more than 30 financial institutions, including leading commercial banks, established NBFCs, and digital-first fintech platforms.
  • Single Application Model: Borrowers fill out a single application to view and evaluate side-by-side offers matched to their profile rather than applying to institutions individually.
  • Additional Financial Offerings: Access to business loans, credit cards, free credit scores, detailed credit reports, mutual funds, and insurance products.
  • Coverage for Multiple Demographics: Solutions tailored to salaried employees, self-employed professionals, and borrowers in both metropolitan and non-metro locations.

Why This Matters

According to data cited in the announcement, formal credit distribution in India faces structural gaps despite broad payment adoption. While 89% of Indian adults possess a financial account and the Unified Payments Interface (UPI) processes over 20 billion transactions per month, Deloitte’s State of Financial Services in India report indicates that formal credit reaches only 15% of adults, below the worldwide average of 24%.

Furthermore, traditional underwriting models have predominantly favored salaried professionals, who comprise 23.6% of the workforce according to the Periodic Labour Force Survey 2025. In contrast, self-employed workers represent 56.2% of the workforce, yet only 14% maintain credit scores of 770 or higher, compared to over 25% of salaried workers. In the enterprise sector, TransUnion CIBIL and SIDBI’s MSME Pulse Report noted that only 14% of MSMEs access formal credit, leaving an estimated ₹25 lakh crore credit gap, with only 41% of 8.7 crore registered MSMEs ever obtaining formal financing.

Demand patterns have also shifted geographically. Credit inquiries from non-metro areas have risen from 55% to 75%, with tier-3 towns accounting for 45% of inquiries compared to 27% previously. PaisaOne’s multi-lender aggregator framework aims to simplify product discovery for non-metro and self-employed demographics who otherwise face repetitive application paperwork and lender rejections.

What to Watch Next

Under PaisaOne’s marketplace framework, customers can apply once, review matched offers, select a preferred institution, and conclude the process with that specific lender. Final loan approvals, interest rates, and loan terms will continue to be evaluated and issued directly by the individual partner banks, NBFCs, and fintech companies.

Frequently Asked Questions

What is PaisaOne?

PaisaOne is a Hyderabad-based financial products marketplace that allows users across India to compare and access personal loans, business loans, credit cards, insurance, and mutual funds from various lenders.

What is the range of personal loans available on PaisaOne?

Personal loan offers on the platform range from ₹5,000 to ₹1 crore, depending on partner eligibility and borrower profile.

Which lenders are partnered with the platform?

The marketplace works with over 30 partners, including HDFC Bank, Axis Bank, IndusInd Bank, IDFC First Bank, Bajaj Finserv, L&T Finance, Aditya Birla Capital, Muthoot Finance, ZapCash, CreditMitra, and mPokket.

Does PaisaOne lend money directly?

No. PaisaOne functions as a marketplace platform. Loan underwriting, approvals, interest pricing, and repayment terms are decided directly by the respective partner banks and financial institutions.

Source: PaisaOne press statement distributed via VMPL / Tribune India.